Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

3,821 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,316

Average Rent as Percentage of Gross Income

Median rent for 2018: $996

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $704,501
--Home Prepared Food $396,981
--Restaurant/Takeaway Food $307,520
Alcoholic Beverages $51,719
Housing $1,785,713
--Rent/Mortgage/Upkeep/Taxes $1,044,171
--Utilities $359,938
--Operations $135,588
--Supplies $66,396
--Furnishings $180,319
Apparel $165,642
--Men & Boys $37,042
--Women & Girls $67,095
--Children < 2 $699
--Footwear $34,945
Transportation $867,347
--New Vehicles $162,147
--Used Vehicles $185,211
--Fuel $187,308
--Insurance $86,665
--Public Transit $72,687
Healthcare $441,711
Entertainment $286,553
--Pets $58,708
--Toys $13,978
Personal Care Products $68,493
Books & Literature $9,785
Education $125,105
Tobacco Products $30,752
Miscellaneous $88,063
Retirement $167,738
Non-health Insurance $648,588
Total Expenditures $5,441,709

Selected Population Data

Period Geography Population
2014 Rutherford County, Tennessee 275,461
2015 Rutherford County, Tennessee 282,558
2016 Rutherford County, Tennessee 290,289
2017 Rutherford County, Tennessee 298,456
2018 Rutherford County, Tennessee 307,128