Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

286 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,364

Average Rent as Percentage of Gross Income

Median rent for 2018: $915

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $57,988
--Home Prepared Food $32,676
--Restaurant/Takeaway Food $25,312
Alcoholic Beverages $4,257
Housing $146,984
--Rent/Mortgage/Upkeep/Taxes $85,947
--Utilities $29,627
--Operations $11,160
--Supplies $5,465
--Furnishings $14,842
Apparel $13,634
--Men & Boys $3,049
--Women & Girls $5,523
--Children < 2 $58
--Footwear $2,876
Transportation $71,392
--New Vehicles $13,347
--Used Vehicles $15,245
--Fuel $15,418
--Insurance $7,133
--Public Transit $5,983
Healthcare $36,358
Entertainment $23,587
--Pets $4,832
--Toys $1,151
Personal Care Products $5,638
Books & Literature $805
Education $10,298
Tobacco Products $2,531
Miscellaneous $7,249
Retirement $13,807
Non-health Insurance $53,386
Total Expenditures $447,914

Selected Population Data

Period Geography Population
2014 Salem city, Virginia 25,120
2015 Salem city, Virginia 25,165
2016 Salem city, Virginia 25,290
2017 Salem city, Virginia 25,521
2018 Salem city, Virginia 25,519