Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

1,776 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,936

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,299

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $239,947
--Home Prepared Food $135,208
--Restaurant/Takeaway Food $104,739
Alcoholic Beverages $17,615
Housing $608,199
--Rent/Mortgage/Upkeep/Taxes $355,636
--Utilities $122,592
--Operations $46,180
--Supplies $22,614
--Furnishings $61,415
Apparel $56,416
--Men & Boys $12,616
--Women & Girls $22,852
--Children < 2 $238
--Footwear $11,902
Transportation $295,411
--New Vehicles $55,226
--Used Vehicles $63,081
--Fuel $63,795
--Insurance $29,517
--Public Transit $24,756
Healthcare $150,443
Entertainment $97,597
--Pets $19,996
--Toys $4,761
Personal Care Products $23,328
Books & Literature $3,333
Education $42,610
Tobacco Products $10,474
Miscellaneous $29,993
Retirement $57,130
Non-health Insurance $220,904
Total Expenditures $1,853,400

Selected Population Data

Period Geography Population
2014 Salinas city, California 154,077
2015 Salinas city, California 155,366
2016 Salinas city, California 155,889
2017 Salinas city, California 156,811
2018 Salinas city, California 156,550