Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

1,249 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,239

Average Rent as Percentage of Gross Income

Median rent for 2018: $706

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $281,049
--Home Prepared Food $158,369
--Restaurant/Takeaway Food $122,680
Alcoholic Beverages $20,633
Housing $712,380
--Rent/Mortgage/Upkeep/Taxes $416,554
--Utilities $143,591
--Operations $54,091
--Supplies $26,488
--Furnishings $71,935
Apparel $66,080
--Men & Boys $14,777
--Women & Girls $26,767
--Children < 2 $279
--Footwear $13,941
Transportation $346,013
--New Vehicles $64,686
--Used Vehicles $73,887
--Fuel $74,723
--Insurance $34,573
--Public Transit $28,997
Healthcare $176,213
Entertainment $114,315
--Pets $23,421
--Toys $5,576
Personal Care Products $27,324
Books & Literature $3,903
Education $49,908
Tobacco Products $12,268
Miscellaneous $35,131
Retirement $66,916
Non-health Insurance $258,743
Total Expenditures $2,170,878

Selected Population Data

Period Geography Population
2014 Sheboygan, WI Metro Area 115,168
2015 Sheboygan, WI Metro Area 115,226
2016 Sheboygan, WI Metro Area 115,269
2017 Sheboygan, WI Metro Area 115,094
2018 Sheboygan, WI Metro Area 115,205