Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

1,751 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,270

Average Rent as Percentage of Gross Income

Median rent for 2018: $857

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $262,828
--Home Prepared Food $148,102
--Restaurant/Takeaway Food $114,727
Alcoholic Beverages $19,295
Housing $666,196
--Rent/Mortgage/Upkeep/Taxes $389,549
--Utilities $134,282
--Operations $50,584
--Supplies $24,771
--Furnishings $67,271
Apparel $61,796
--Men & Boys $13,819
--Women & Girls $25,031
--Children < 2 $261
--Footwear $13,037
Transportation $323,581
--New Vehicles $60,492
--Used Vehicles $69,097
--Fuel $69,879
--Insurance $32,332
--Public Transit $27,117
Healthcare $164,789
Entertainment $106,904
--Pets $21,902
--Toys $5,215
Personal Care Products $25,553
Books & Literature $3,650
Education $46,673
Tobacco Products $11,473
Miscellaneous $32,854
Retirement $62,578
Non-health Insurance $241,969
Total Expenditures $2,030,139

Selected Population Data

Period Geography Population
2014 Sherman-Denison, TX Metro Area 121,975
2015 Sherman-Denison, TX Metro Area 122,780
2016 Sherman-Denison, TX Metro Area 124,231
2017 Sherman-Denison, TX Metro Area 126,146
2018 Sherman-Denison, TX Metro Area 128,560