Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

740 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,119

Average Rent as Percentage of Gross Income

Median rent for 2018: $726

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $153,075
--Home Prepared Food $86,256
--Restaurant/Takeaway Food $66,818
Alcoholic Beverages $11,238
Housing $388,002
--Rent/Mortgage/Upkeep/Taxes $226,879
--Utilities $78,208
--Operations $29,461
--Supplies $14,427
--Furnishings $39,180
Apparel $35,991
--Men & Boys $8,049
--Women & Girls $14,579
--Children < 2 $152
--Footwear $7,593
Transportation $188,458
--New Vehicles $35,231
--Used Vehicles $40,243
--Fuel $40,698
--Insurance $18,831
--Public Transit $15,793
Healthcare $95,975
Entertainment $62,263
--Pets $12,756
--Toys $3,037
Personal Care Products $14,882
Books & Literature $2,126
Education $27,183
Tobacco Products $6,682
Miscellaneous $19,134
Retirement $36,446
Non-health Insurance $140,926
Total Expenditures $1,182,380

Selected Population Data

Period Geography Population
2014 Shiawassee County, Michigan 69,553
2015 Shiawassee County, Michigan 69,113
2016 Shiawassee County, Michigan 68,800
2017 Shiawassee County, Michigan 68,617
2018 Shiawassee County, Michigan 68,493