Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

701 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,325

Average Rent as Percentage of Gross Income

Median rent for 2018: $839

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $103,889
--Home Prepared Food $58,541
--Restaurant/Takeaway Food $45,349
Alcoholic Beverages $7,627
Housing $263,331
--Rent/Mortgage/Upkeep/Taxes $153,979
--Utilities $53,078
--Operations $19,995
--Supplies $9,791
--Furnishings $26,591
Apparel $24,426
--Men & Boys $5,462
--Women & Girls $9,894
--Children < 2 $103
--Footwear $5,153
Transportation $127,903
--New Vehicles $23,911
--Used Vehicles $27,312
--Fuel $27,621
--Insurance $12,780
--Public Transit $10,719
Healthcare $65,137
Entertainment $42,257
--Pets $8,657
--Toys $2,061
Personal Care Products $10,100
Books & Literature $1,443
Education $18,449
Tobacco Products $4,535
Miscellaneous $12,986
Retirement $24,736
Non-health Insurance $95,644
Total Expenditures $802,463

Selected Population Data

Period Geography Population
2014 Tehama County, California 63,284
2015 Tehama County, California 63,152
2016 Tehama County, California 63,015
2017 Tehama County, California 63,247
2018 Tehama County, California 63,373