Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

408 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,373

Average Rent as Percentage of Gross Income

Median rent for 2018: $919

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $59,587
--Home Prepared Food $33,577
--Restaurant/Takeaway Food $26,010
Alcoholic Beverages $4,374
Housing $151,038
--Rent/Mortgage/Upkeep/Taxes $88,317
--Utilities $30,444
--Operations $11,468
--Supplies $5,616
--Furnishings $15,252
Apparel $14,010
--Men & Boys $3,133
--Women & Girls $5,675
--Children < 2 $59
--Footwear $2,956
Transportation $73,361
--New Vehicles $13,715
--Used Vehicles $15,665
--Fuel $15,843
--Insurance $7,330
--Public Transit $6,148
Healthcare $37,360
Entertainment $24,237
--Pets $4,966
--Toys $1,182
Personal Care Products $5,793
Books & Literature $828
Education $10,582
Tobacco Products $2,601
Miscellaneous $7,448
Retirement $14,187
Non-health Insurance $54,858
Total Expenditures $460,266

Selected Population Data

Period Geography Population
2014 Walla Walla city, Washington 31,895
2015 Walla Walla city, Washington 31,957
2016 Walla Walla city, Washington 31,952
2017 Walla Walla city, Washington 32,585
2018 Walla Walla city, Washington 32,731