Market Population Trends

Employment Type

Age Grouping

Ethnicity Mix 2018

Fertility Rate

29 estimated births

Household Characteristics

Median Age over Time

Households with Children by Age

Median Household Income

Educational Attainment

Unemployment Rate

Type of Housing

Housing Values

Median mortgage payment for 2018: $1,924

Average Rent as Percentage of Gross Income

Median rent for 2018: $1,294

Average Commute

Primary Transportation

Gender Mix

Field of Employment

Estimated Consumer Expenditures

Category
Estimated Annual Spend (in 000's)
Food $29,513
--Home Prepared Food $16,631
--Restaurant/Takeaway Food $12,883
Alcoholic Beverages $2,167
Housing $74,808
--Rent/Mortgage/Upkeep/Taxes $43,743
--Utilities $15,079
--Operations $5,680
--Supplies $2,782
--Furnishings $7,554
Apparel $6,939
--Men & Boys $1,552
--Women & Girls $2,811
--Children < 2 $29
--Footwear $1,464
Transportation $36,335
--New Vehicles $6,793
--Used Vehicles $7,759
--Fuel $7,847
--Insurance $3,631
--Public Transit $3,045
Healthcare $18,504
Entertainment $12,004
--Pets $2,459
--Toys $586
Personal Care Products $2,869
Books & Literature $410
Education $5,241
Tobacco Products $1,288
Miscellaneous $3,689
Retirement $7,027
Non-health Insurance $27,171
Total Expenditures $227,967

Selected Population Data

Period Geography Population
2014 White Rock CDP, New Mexico 5,977
2015 White Rock CDP, New Mexico 5,927
2016 White Rock CDP, New Mexico 6,083
2017 White Rock CDP, New Mexico 5,878
2018 White Rock CDP, New Mexico 5,809